business, Business Development, Ireland, marketing, mentoring, small business, strategy

Why the SWOT Analysis Model is King in Business

A SWOT analysis is a simple way to discover positive and negative factors in any context. Specifically, it’s a 4-quadrant diagram that will force you to critically examine your circumstances and find out which obstacles must be overcome or minimised

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business, Business Development, Ireland, marketing, mentoring, small business, social media marketing, strategy, traditional marketing

Goal Setting for Business Success

Setting your goals is one of the most important activities you can do in your business. Laying down plans for your business and drawing up a list of goals will help you stay focused and will prevent your business from becoming stagnant. Your business goals keep you moving forward and set the stage for ongoing success.